Almost anywhere you travel in the writing world, you will encounter the debate. Traditional publishing versus self-publishing. The conflict is so prominent, you would think there was a feud on a par with the Hatfields and McCoys going on out there. For a publishing consultant on markets, helping make sense of that debate is something I am often asked to do.
Realistically, these are not forces necessarily opposed to one another. In truth, they are separate entities that work toward similarly lofty goals of getting good books in front of readers and building author careers in the process.
What authors eventually come to understand, however, is that this is a conflict in which they are making the choice. Every single new author must decide, at one point or another, how they want to publish their books.
Those two routes are broadly defined as such.
Traditional Versus Self-Publishing Markets
Traditional is the way books were published for the last several decades. An author writes a manuscript and then seeks publication in an appropriate forum, whether that be a publisher for a book or a magazine for a shorter work.
This should be a familiar scenario for most everyone. Over those many years, traditional publishing led to the rise of a series of familiar roles like the agent, acquisitions editor, booksellers and so on. These support roles rose out of necessity.
Self-publishing circumvents many of those extra steps. Allowing the author to skip over the process of seeking publication or an agent, in this route, they are free to bring their books straight to the market.
Working as a publishing consultant on markets, I find that for many this is very liberating. For others, however, it’s a tough process.
Publishing Consultant On Markets: What Does It Mean?
The tide of self-publishing has risen, threatening to take over the entire fiction market. Traditional publishing is holding strong. But a third outcome has, in that naturally evolving process, revealed itself. And that is what is known to many as a “hybrid author.”
What is a hybrid author? It is just what it sounds like, an author who publishes in both markets.
Here is how a hybrid author scenario could work.
Let’s say, for example, you’re a highly successful, self-published mystery author. You have a series, let’s say five books, and they generate decent revenue. You’re confident that you can write and release books in that world because you have a mastery of the world and a strong readership.
But after releasing five books, you are absolutely dying to write high fantasy. Like most authors, you have an inkling to try out other worlds. So, you set out to write the first book in your brand new fantasy series.
The above scenario is ideal for an author to try going the hybrid route. Already branded as a mystery author under one name, the door remains open to release books, perhaps traditionally under another. A traditional publisher is not very likely to pick up that author’s sixth book in his mystery series.
But if a highly skilled author comes with something fresh, it’s fair game.
I find this option to be quite compelling because it allows each author to embrace what works in each market for their own needs. In a highly competitive world like publishing, the savvy author leverages every advantage they can.
If you would like to read more on the topic of publishing consultant services, check out these additional articles.
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How Do I Contact You?
If you are serious about hiring a fiction editor or having your book, screenplay or non-fiction story professionally written by a ghostwriter, or you need self-publishing help, please contact me via email, or call.
Every new contact receives a free 30-minute 1:1 consultation about their ghostwriting project or manuscript consultation.
Additionally, I offer all independent and self-publishing authors a 10% discount on my already affordable services.