On this episode of the Writer Craft Podcast, Valerie and I talk about something every author should understand: genre expectations. Yeah, I know what they say about the secret of happiness being low expectations. Here is the pro-tip though: your readers have them.
That means you need to know what they are.
I’ll let you in on a little secret. When I started working on “The Strange Air” series of paranormal mysteries, I did not understand this concept. I definitely didn’t give enough consideration at all to genre expectations.
Years later, if I could go back and talk to a younger me, I’d set him straight. Genre expectations aren’t something to ignore or defy. They’re a series of guideposts that, if you follow, can help lead you to author success.
If you want to read more of my personal writing, check out Erick Mertz Author for stories galore.
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